I-AM-POWER

The I-AM-POWER platform combines streaming content and e-commerce, focusing on the impact of women's empowerment movements worldwide. It follows a unique "wheel" social economic model that promotes collective engagement and success. The design of the platform is centered around a hub page, with several spokes leading to different types of products and content. We worked with a team of dedicated volunteers to create wireframes that sketched out the platform ideas of the founder. The approach allowed us to iterate quickly over different concepts without the expense of a technical team and weed out bad ideas before they took hold. Both the desktop and mobile versions are designed for product discoverability, content sharing, and micro-transactions.

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